Śrīla Śrīdhara Svāmī quotes the following verse, which explains the ten attitudes toward Krishna described here:
raudro ’dbhutaś ca śringāro
hāsyam vīro dayā tathā
bhayānakaś ca bībhatsah
śāntah sa-prema-bhaktikah
“[There are ten different moods:] fury [perceived by the wrestlers], wonder [by the men], conjugal attraction [the women], laughter [the cowherds], chivalry [the kings], mercy [His parents], terror [Kamsa], ghastliness [the unintelligent], peaceful neutrality [the yogīs] and loving devotion [the Vrishnis].”
Śrīla Viśvanātha Cakravartī points out that people like the wrestlers, Kamsa and the impious rulers perceive Krishna as dangerous, angry or threatening because they fail to understand the actual position of the Personality of Godhead. Actually, Lord Krishna is everyone’s friend and well-wisher, but because we rebel against Him, He chastises us, and thus we may perceive Him as threatening. Krishna, or God, is actually merciful, and when He punishes us, that is also His mercy.
Śrīla Bhaktisiddhānta Sarasvatī Thākura quotes the following Vedic statement: raso vai sah rasam hy evāyam labdhvānandī bhavati. “He Himself is rasa, the taste or mellow of a particular relationship. And certainly one who achieves this rasa becomes ānandī, filled with bliss.” (Taittirīya Upanishad 2.7.1)
Śrīla Bhaktisiddhānta Sarasvatī quotes a further verse to explain the word rasa:
vyatītya bhāvanā-vartma
yaś camatkāra-bhāra-bhūh
hridi sattvojjvale bādham
svadate sa raso matah
“That which is beyond imagination, heavy with wonder and relished in the heart shining with goodness — such is known as rasa.”
As Śrīla Rūpa Gosvāmī elaborately explains in his Bhakti-rasāmrita-sindhu, there are five main rasas — neutrality, servitude, friendship, parental love and conjugal love — and seven secondary rasas — amazement, humor, chivalry, compassion, fury, fear and dread. Thus altogether there are twelve rasas, and the supreme object of them all is Śrī Krishna Himself. In other words, our love and affection are actually meant for Śrī Krishna. Unfortunately, out of ignorance we stubbornly try to squeeze happiness and love out of material relationships, which are not directly connected to Krishna, and thus life becomes a constant frustration. The solution is simple: surrender to Krishna, love Krishna, love Krishna’s devotees and be happy forever.